Intro to Strategic Planning

In this course we examine the rationale for strategic planning and the components that help leaders create realistic and achievable plans.

Teachers : 1
Lessons : 8
Price : $199.00

Explore this course

Course outcomes

Learn to write a vision statement

Learn the foundations of SWOT Analysis and how to use it as part of strategic planning

Strategies and operational tactics

How to prioritize strategic planning

Developing a modern mission statement

Course syllabus

Module 1

Getting Started – Strategy, Prioritizing and the Mission Statement

Module 2

Developing a Vision and Core Values

Module 3

SWOT Analysis

Module 4

Objectives, strategies, and operational tactics


What is the structure of this course?

Each week, participants will be expected to complete three elements of the course, including a) review of literature/video relevant to weekly topic, b) engagement in asynchronous discussion questions, and c) a live/synchronous discussion with the course facilitator. With each element of the course, participants will be held accountable to actively reflect and apply how the material covered can impact their work within their institutions.

How much does this course cost?

The cost of this course is 199.00 per student for non-members. Center for Higher Education Leadership members receive this course at a discounted rate. Please see your membership materials for details.

Will I earn a certificate?

Center for Higher Education Leadership offers a certificate of completion for students that meet the requirements for completing the course. These certificates are not accredited by any third-party organization

Meet your instructor

Terri Givens is the CEO and Founder of Brighter Higher Education, bringing more than 30 years of success in higher education. Leveraging extensive experience running universities and bridging the gap between business and the community, she is a valuable asset for educational institutions and companies of various sizes and stages of growth who are in need of expert assistance with strategic planning, budget analysis or handling diversity issues in recruitment and retention. Her broad areas of expertise include leadership, research, writing, analyzing institutional impacts on immigration and integration policy, problem-solving, quantitative analysis, networking, mentorship and community outreach. She is an accomplished speaker and uses her platform to develop leaders with an understanding of the importance of diversity and encourages personal growth through empathy.

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